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  • P-ISSN0023-3900
  • E-ISSN2733-9343

Well-Being Discourse and Chinese Food in Korean Society

Korea Journal, (P)0023-3900; (E)2733-9343
2010, v.50 no.1, pp.85-109
https://doi.org/10.25024/kj.2010.50.1.85

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Abstract

In 21st-century Korean society, well-being has become a prominent topic in popular discourse. Even though well-being is a comprehensive concept that includes one’s physical, mental, and financial state, in popular discourse “well-being food” receives the most attention. Accordingly, the pattern of food consumption began to shift in response to the new discourse. Chinese food,long popular in Korea, is also experiencing various adjustments. This paper intends to analyze people’s perceptions and practices of well-being, as well as explore the image and consumption pattern of Chinese food in connection with well-being discourse. In Korea, Chinese food tends to be regarded as “unhealthy” and Chinese restaurants have a negative reputation for “uncleanliness.”Thus, those who prioritize well-being are unlikely to eat Chinese food. However, as people eat Chinese food for diverse reasons, if some take wellbeing into consideration after deciding to eat Chinese food, they choose restaurants that exhibit efforts to follow the well-being trend. Some Koreans believe that in terms of true well-being, it is better to eat Chinese food, even if it is unhealthy, than to stress about not eating it.

keywords
Chinese food Chinese restaurants well-being discourse practices of well-being food consumption pattern

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